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Communications today puts a special emphasis on what happens next, for an able, sophisticated and competitive press knows that what happens today is no longer news-it is what is going to happen tomorrow that is the object of interest and concern.

今天的传播特别强调接下来会发生什么，因为有能力、有经验、有竞争力的媒体知道，今天发生的事情不再是新闻，明天将要发生的事情才是他们感兴趣和关注的对象。

— Dean Rusk 迪安·腊斯克