把这一句，留给此刻的你
There is no such thing as a Mass Mind. The Mass Audience is made up of individuals, and good advertising is written always from one person to another. When it is aimed at millions it rarely moves anyone.
没有大众意识这种东西。大众受众是由个人组成的，好的广告总是从一个人写到另一个人。当目标是数百万人时，它很少能打动任何人。