There is no more difficult art to acquire than the art of observation, and for some men it is quite as difficult to record an observation in brief and plain language.

-- William Osler 威廉·奥斯勒

没有什么艺术比观察的艺术更难获得，对一些人来说，用简单明了的语言记录观察同样困难。

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Brief Observation

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Great minds are related to the brief span of time during which they live as great buildings are to a little square in which they stand: you cannot see them in all their magnitude because you are standing too close to them.

伟大的思想与他们所生活的短暂时间有关，正如伟大的建筑与他们所站立的小广场有关:你无法看到它们的全部大小，因为你站得离它们太近了。

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The contemplation of things as they are, without substitution or imposture, without error or confusion, is in itself a nobler thing than a whole harvest of invention.

思考事物的本来面目，没有替代或欺骗，没有错误或困惑，其本身就比整个发明的收获更高贵。

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The philosophy behind much advertising is based on the old observation that every man is really two men - the man he is and the man he wants to be.

许多广告背后的哲学是基于一个古老的观点，即每个人都是两个真正的男人——他是他自己，他想成为的人。

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