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In a world of commoditized knowledge, the returns go to the companies who can produce non-standard knowledge.

  • -- Gary Hamel 哈默尔

在一个知识商品化的世界里，回报属于那些能够生产非标准知识的公司。

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Returns Companies

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These companies know that at their current size they're not going to be big enough to have the necessary capital, and they don't have enough spectrum to get to the third generation.

这些公司知道，以他们目前的规模，他们将不会大到有必要的资本，他们没有足够的频谱到第三代。

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Companies often become victims of their own mythologies.

公司往往成为自己神话的受害者。

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Life comes from the earth and life returns to the earth.

生命从地而来，又归于地。

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