Properly practiced creativity must result in greater sales more economically achieved. Properly practiced creativity can lift your claims out of the swamp of sameness and make them accepted, believed, persuasive, urgent.

-- William Bernbach 威廉·伯恩巴克

适当地运用创造力，一定会带来更大的销售额，更经济地实现。适当地练习创造力可以使你的要求脱离千篇一律的泥沼，并使它们被接受、相信、有说服力、紧迫。

标签

Persuasive Properly

相关名言

To be persuasive we must be believable; to be believable we must be credible; credible we must be truthful.

要有说服力，我们必须是可信的;要使人相信，我们必须是可信的;我们必须诚实。

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Human models are more vivid and more persuasive than explicit moral commands.

人类模型比明确的道德命令更生动，更有说服力。

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I would give you infinite cuddles if you properly consented me to do so.

如果你同意的话，我会给你无限的拥抱。

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A trade not properly learned is an enemy.

没有好好学习的手艺是敌人。

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