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The reason Apple is really good, I think, and the reason their stores succeeded, is not just 'cause we know the big idea, but we have a real passion for the littlest detail. It's legendary in our products.

  • -- Ron Johnson 罗恩·约翰逊

我认为，苹果之所以好，他们的商店之所以成功，不仅仅是因为我们知道这个伟大的理念，而是因为我们对最微小的细节有真正的热情。这是我们产品中的传奇。

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Real Passion Succeed

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I was very awkward as a kid. I was a square trying to fit into a circle and it never worked for me. The harder I tried, the harder I fell. For some reason I was a real target and I got beat up and called names.

我小时候很笨手笨脚的。我是一个试图融入一个圆圈的正方形，但它从来没有为我工作过。我越努力，摔得越重。由于某种原因，我成为了一个真正的目标，我被殴打，被辱骂。

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The freedom to fail is vital if you're going to succeed. Most successful people fail from time to time, and it is a measure of their strength that failure merely propels them into some new attempt at success.

如果你想成功，失败的自由是至关重要的。大多数成功人士都会时不时地失败，而失败只是促使他们重新尝试成功，这是对他们力量的一种衡量。

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We did it with passion; we didn't do it like everyone else. Teams nowadays are still trying to duplicate that, but no one has yet. We shuffled down and we did it. We did it in an unique fashion.

我们满怀激情;我们不像其他人那样做。现在的团队仍在尝试复制，但还没有人这样做。我们拖着脚步去做了。我们以一种独特的方式做这件事。

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Both in thought and in feeling, even though time be real, to realise the unimportance of time is the gate of wisdom.

无论是在思想上还是在感情上，即使时间是真实的，认识到时间的重要性是智慧之门。

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Is it not by love alone that we succeed in penetrating to the very essence of being?

难道不是只有爱才能使我们成功地洞察到存在的本质吗?

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Pursuing your passion is fulfilling and leads to financial freedom.

追求你的激情是令人满足的，并能带来财务自由。

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