Most criticism of advertising is written in ignorance of what actually happens inside these agencies.

  • -- Michael Schudson 迈克尔·舒德森

大多数对广告的批评都是写在对这些机构内部实际情况的无知。

相关名言

What happens is things come to you - director, script - and if you respond to it, it's because it's tapping into some part of what's inside you, and different roles tap into different parts.

如果你对它做出反应,那是因为它触及了你内心的某个部分,不同的角色触及了不同的部分。

In advertising, I was frustrated by having to deal with the client. It was the only time I really worked in a proper office, and I didn't like it-simple as that.

在广告业,我因为不得不与客户打交道而感到沮丧。那是我唯一一次真正在一个合适的办公室工作,我不喜欢——就这么简单。

Never write an advertisement which you wouldn't want your family to read. You wouldn't tell lies to your own wife. Don't tell them to mine.

永远不要写你不想让家人看到的广告。你不会对你自己的妻子说谎。别告诉他们我的。

Some are reputed sick and some are not. It often happens that the sicker man is the nurse to the sounder.

有些人被认为有病,有些人则不然。病人往往是健康者的护士。