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The more informative your advertising, the more persuasive it will be.

  • -- David Ogilvy 大卫奥格尔维

你的广告提供的信息越多，就越有说服力。

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Advertising

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I have learned that you can't have good advertising without a good client, that you can't keep a good client without good advertising, and no client will ever buy better advertising than he understands or has an appetite for.

我明白了，没有一个好的客户，就没有一个好的广告;没有一个好的广告，就没有一个好的客户;

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Putting beautiful typefaces on weak ad .. Is like Putting make-up on a corpse it may look beautiful, But it is still dead.

把漂亮的字体放在弱广告…就像给一具尸体化妆，它可能看起来很漂亮，但它仍然是死的。

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