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A vast sector of modern advertising... does not appeal to reason but to emotion; like any other kind of hypnoid suggestion, it tries to impress its objects emotionally and then make them submit intellectually.
现代广告的一个巨大领域……不诉诸理性而诉诸情感;就像其他催眠暗示一样,它试图在情感上给对象留下深刻印象,然后让他们在智力上屈服。
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