What really decides consumers to buy or not to buy is the content of your advertising, not its form.

  • -- David Ogilvy 大卫奥格尔维

真正决定消费者购买与否的是广告的内容,而不是形式。

相关名言

While it may be true that the best advertising is word-of-mouth, never lose sight of the fact it also can be the worst advertising.

虽然最好的广告可能是口碑营销,但永远不要忽视一个事实:它也可能是最差的广告。

Advertising is legalized lying.

广告是合法的说谎。