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The time has come when advertising in some hands has reached the status of a science.

  • -- Claude C. Hopkins 克劳德·C·霍普金斯

广告在某些人手中已达到科学地位的时候到了。

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Science Advertising Time

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Women in particular need to keep an eye on their physical and mental health, because if we're scurrying to and from appointments and errands, we don't have a lot of time to take care of ourselves. We need to do a better job of putting ourselves higher on our own 'to do' list.

女性尤其需要关注自己的身体和心理健康，因为如果我们匆匆忙忙地去约会或去办事，我们就没有很多时间照顾自己。我们需要做得更好，把自己放在“要做的事情”清单的更高位置。

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I have always believed that writing advertisements is the second most profitable form of writing. The first, of course, is ransom notes...

我一直认为写广告是第二赚钱的写作形式。首先，当然是赎金便条……

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I like to be wild, and I like to do wild, crazy things. I need excitement. At all times. Normal is not my type.

我喜欢狂野，我喜欢做狂野、疯狂的事情。我需要兴奋。在任何时候。正常人不是我喜欢的类型。

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Science is the process that takes us from confusion to understanding...

科学是把我们从困惑带到理解的过程。

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You have no time to do the science if you're talking to the media.

如果你和媒体谈话，你就没有时间做科学研究。

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Advertising - a judicious mixture of flattery and threats.

广告——奉承和威胁的明智结合。

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