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Publishing is a very mysterious business. It is hard to predict what kind of sale or reception a book will have, and advertising seems to do very little good.

  • -- Thomas Wolfe 托马斯·沃尔夫

出版业是一个非常神秘的行业。很难预测一本书会有什么样的销量或销量，而且广告似乎也没什么用。

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Advertising Mysterious Publishing

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The business of the advertiser is to see that we go about our business with some magic spell or tune or slogan throbbing quietly in the background of our minds.

广告客户的职责就是让我们用某种魔力、曲调或口号在我们的脑海中悄然跳动。

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Like the effect of advertising upon the customer, the methods of political propaganda tend to increase the feeling of insignificance of the individual voter.

就像广告对消费者的影响一样，政治宣传的方法往往会增加选民个人的不重要感。

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There is nothing as mysterious as a fact clearly described. I photograph to see what something will look like photographed.

没有什么比清楚地描述一个事实更神秘的了。我拍照是为了看看照片上的东西会是什么样子。

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Publishing the lyric books, poetry or comics of other musicians I know. That's the thing I really want to break into!

出版我认识的其他音乐家的抒情书籍、诗歌或漫画。这才是我真正想闯进去的地方!

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Publishing is a business. Writing may be art, but publishing, when all is said and done, comes down to dollars.

出版是一门生意。写作可能是一门艺术，但出版，当一切都说了又做了，归根结底还是要靠金钱。

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