If a customer walks out without shoes, you really want to find out why. 'It didn't fit' is not good enough.

-- Thomas G. Stemberg 托马斯·G·斯坦伯格

如果一位顾客没穿鞋就出门了，你一定要找出原因。“不合身”还不够好。

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Fit Customer

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There is only one boss. The customer. And he can fire everybody in the company from the chairman on down, simply by spending his money somewhere else.

只有一个老板。客户。他可以把钱花在别的地方，把公司里从董事长到每一个人都炒了。

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Forget 'branding' and 'positioning.' Once you understand customer behavior, everything else falls into place.

忘掉“品牌”和“定位”吧。一旦你了解了客户的行为，其他一切就都水到渠成了。

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I just don't see where I could possibly fit in directing a feature.

我只是不知道我能把一个功能放在哪里。

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Artists are expected to fit into fraudulent categories.

艺术家被认为属于欺诈范畴。

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