Advertising isn't a science. It's persuasion. And persuasion is an art.

  • -- William Bernbach 威廉·伯恩巴克

广告不是一门科学。这是说服。说服是一门艺术。

相关名言

There is no advertisement as powerful as a positive reputation traveling fast.

没有什么广告比快速旅行的正面声誉更有力。

Advertisements contain the only truths to be relied on in a newspaper.

广告是报纸上唯一可靠的事实。